Our Vision
Our vision is to support positive and purposeful climate action around the world, by empowering individuals and organisations to act together to achieve sustainability initiatives. We want to take the doom and gloom out of climate change and offer a positive and fun vision of the future that players and organisations can ‘try out’ in a safe, virtual world first before they enact it in their daily lives.
Our Values
Empowerment
It’s a popular term these days, but it certainly applies to us. Climate change affects everyone yet many people feel overwhelmed by how they can “do their bit.” It’s certainly how we felt and it’s why we started Bold Donut - to help people to do their bit at their pace, in a managable and stress free way.
Understanding
There’s a lot of judgement and guilt flying around these days. We want to give players and organisations a chance to experience a sustainable version of the future with no judgement or shame. No one is perfect, not everyone can do everything everyday. The most we can do is try and show understanding to different people’s circumstances. We won’t save our planet by pointing fingers.
Community
Many of us have spent years thinking that our small actions don’t mean anything in the grander scheme or that irreparable damage to the climate is inevitable. But none of us are alone, our communities, whether it’s our customers, our families, our employees, our neighbourhoods, have power and with that the potential to make impactful change.